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Take a look around your office. How many millennials do you see? More than half of the global millennial population—those born between 1981 and 1997—lives in Asia, and makes for a big percentage of employees in the region. Over 85 million millennials, also called Gen...

It doesn’t matter if you run an established business or a startup company, you’ll need to continually refine your marketing tactics to attract customers and drive sales. Marketing is an ongoing process, which requires much research, creativity and flexibility. To succeed in your chosen market,...